Minimum Viable Product (MVP) and design -- balancing risk to gain reward

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An article from Interaction Design Foundation on the merit of MVP. The idea of the minimum viable product (MVP) has been around for some time. But why is the concept of value vital to the MVP strategy?

The simplest definition is that an MVP must be the simplest core feature set of any product that allows it to be deployed and absolutely nothing more.

The term itself was coined by Frank Robinson but was made popular by two influential names in product design – Steve Blank, a serial-entrepreneur and academic, and Eric Ries, the pioneer of the Lean Startup movement.

An article then dives into what are the benefits of using an MVP process for design, e.g.:

  • You can test your understanding of whether the product is needed without having to use a huge amount of resources
  • You can accelerate the team’s learning
  • You can minimize the number of wasted hours
  • You can go to market faster

And much more. Nice visuals and graphs are also included to explain the subject better. Good read!

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Tags ux web-development management