A rejection from the App Store review team is a frustrating setback for any developer, and definitely something you want to avoid. Before you send your precious app off to Apple, you’ll need to make sure you’ve taken care of all of the crucial things the software giant expects. There are a lot of mistakes developers make when submitting an app to the App Store, and many can be easily avoided or rectified. By Grace Njoroge.
Before you begin you’ll need to create an iOS App Store Package (or .ipa file) for your app. This package contains everything needed for Apple to install the app on a device: not just the app file itself, but various other information and assets like the app name, developer name and ID, bundle identifier, copyright information, certain app icons, and so on.
In this article, we’ll give you a refresher on the entire process of submitting your app, focusing on the various app info, metadata, and assets required along the way:
- App information: name, description, and more
- App icons
- Screenshots and previews
- Make use of keywords and categories
- Update your app regularly
- Common App Store rejection reasons
- Consider automation: App Store Connect API
Hopefully you now have a newfound or refreshed understanding of how the App Store submission process works, and of the common pitfalls that could lead to App Store review rejections! Good read.
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